About PB Festival
New Zealand's everyday fitness festival.
PB Festival is built for everyday New Zealanders — the ones who show up on a Tuesday morning, who try new classes, who actually read the label. Not elite athletes. Not gym junkies. Real people making real effort to move better, feel better, and live better.
Two full days of fitness classes, activations, and community. Exhibitors sit at the heart of the experience — not tucked away in a corner, but integrated into the flow of the festival so your brand gets genuine, repeat exposure across the weekend.
PB is the first festival of its kind in the Waikato. The audience is primed, the format is fresh, and the exhibitor spots are limited.